For most brands and agencies, pulling together one Super Bowl ad can be a Herculean task, sometimes taking many months and involving every person within an agency to produce a brand's most visible marketing moment of the year. Wieden+Kennedy didn't just execute one ad this year. It's dropping six in-game national spots--the same as last...
How Wieden+Kennedy Made 11 Ads for Super Bowl Sunday, Totaling 8 Minutes of Airtime
AdWeek - 11 Feb 2022 22:45
For most brands and agencies, pulling together one Super Bowl ad can be a Herculean task, sometimes taking many months and involving every person within an agency to produce a brand's most visible marketing moment of the year. Wieden+Kennedy didn't just execute one ad this year. It's dropping six in-game national spots--the same as last...
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